The Institute of Marketing in Malawi (IMM) is pleased to announce that the 2025 Marketers’ Conference and Marketing Excellence Awards will be held at Sunbird Livingstonia in Salima from October 23rd to 26th. The annual Indaba serves as a premier gathering for thought leadership, networking, and strategic discussions on the evolving role of marketing in business and society.

This highly anticipated event, a flagship occasion in Malawi’s marketing industry calendar, is relocating from Mangochi following a consultative survey that identified Salima as the preferred destination for delegates seeking a fresh and inspiring experience.

Under the theme “Resilience in the Face of Disruption: Be Bold, Be Different, Be Remarkable, the conference will challenge marketers to rethink strategies, embrace change, and elevate the profession in an era of transformation.

“Marketing is more than just selling—it is a key driver of economic growth, brand repositioning, and business success. The 2025 theme reflects the marketers’ role in navigating disruptions and unlocking new opportunities,” said Daniel Ngwira, IMM Communications & Public Relations Director. “The conference will feature renowned local and internationalspeakers, providing expert insights on market dynamics, consumer behavior, and business resilience,” he added.

The Marketing Excellence Awards, a prestigious highlight of the conference, will honour standout campaigns, innovative strategies, and professionals who have significantly influenced the marketing landscape in 2025.

“The decision to move the conference to Salima aligns with our commitment to exploring new perspectives and providing marketers with an inspiring setting for collaboration. We urge professionals to take advantage of early bird registration, as venue capacity is exclusive on a first-come come first first-served basis,” said Twikale Chirwa, IMM Vice President & Conference Chair.

Additionally, a limited number of spaces will be open to non-marketing professionals eager to gain insights into the industry’s most influential gathering. Businesses will also have the opportunity to exhibit their products and services, further enriching the conference experience. Conference fees and award submission details will be announced in the coming weeks.

About the Institute of Marketing in Malawi (IMM): Founded in 2020, IMM serves as Malawi’s leading professional body for marketers, dedicated to advancing industry innovation, professional growth, and business success.