Yesterday, the Institute of Marketers Malawi (IMM) took another significant step in strengthening the value of professional membership by signing a Memorandum of Understanding (MoU) with HCJ Holdings. HCJ Holdings is a respected local company known for supplying premium FUCHS automotive lubricants and operating the exciting Xperience Go-Kart facility at the BICC complex.
The signing ceremony, held on the 25th of June 2026 at the Xperience Go-Kart premises within the BICC complex, marks the fourth strategic partnership secured by IMM this year.
This alliance directly enhances the IMM Membership Value Proposition, delivering tangible, high-impact benefits to paid-up members while reinforcing our position as the premier body shaping the future of marketing in Malawi.
Exclusive Member Benefits
Through this partnership, IMM paid-up members now enjoy:
– Up to 21% discount on selected FUCHS Automotive Oils and professional oil consultation services.
– Up to 28% discount on selected Xperience Go-Kart packages at BICC.
In his address, IMM President underscored the deeper significance:
“Through this MOU, IMM members will gain enhanced access to world-class automotive lubricant solutions, technical expertise, and experiential marketing initiatives”.
The President further highlighted the board’s unwavering dedication:
“To our IMM members, everything we do is in service of your growth. Today is another demonstration of that commitment. We will keep working to bring you partnerships and platforms that make a real difference and give you even more reason to want to belong to this prestigious body.”
IMM extends heartfelt appreciation to Alex, Shayla, and the entire HCJ Holdings team for their vision and commitment to this partnership. Together, we are building something the wider Malawian business community can point to with genuine pride.
As we continue to redefine the marketing profession in Malawi, partnerships like this reinforce why membership in IMM remains a powerful platform for ambitious professionals. Every new alliance adds real value, strengthens our community, and equips our members with practical advantages that matter, both in business and in life.
Don’t miss your opportunity to be part of this movement. Secure your place among the leaders shaping the future of marketing in Malawi and join the Institute of Marketing in Malawi.