Date: 13th August 2025

The Institute of Marketing in Malawi (IMM) is proud to announce the launch of its inaugural Charity Golf Tournament, Swing to Serve, scheduled to take place on Saturday, 6th September 2025, at the Lilongwe Golf Club.

Organised as part of IMM’s Annual Conference Corporate Social Responsibility (CSR) initiative, the tournament aims to raise funds for the procurement of essential medical equipment for Salima District Hospital, one of the key referral facilities serving communities in central Malawi.

The tournament is not only a platform for networking among Malawi’s corporate and marketing professionals, but also an opportunity to drive real social impact by contributing to the health sector.

Speaking ahead of the tournament, Lilongwe Golf Club Vice Captain, Mac Nyanda, said:

“We’re excited to host the Swing to Serve Charity Golf Tournament at Lilongwe Golf Club. Participants can look forward to a competitive yet friendly atmosphere, excellent networking opportunities, and the satisfaction of knowing their efforts are helping save lives. This is more than a sporting event; it’s an opportunity for Malawi’s corporate community to unite, showcase its generosity, and create a tradition that blends sport with social impact.”

IMM is inviting corporate organisations, brands, and individual well-wishers to support the initiative by sponsoring teams or contributing to the cause. Sponsorship details are as follows:

• Sponsor a team of 2 players at MWK 200,000
• Organisations may sponsor multiple teams

Proceeds from the tournament will go directly towards the purchase of critical equipment identified in consultation with Salima District Hospital.

To register or sponsor, interested parties are encouraged to contact IMM on ‪+265 98 347 8843‬.

ENDS

About the Institute of Marketing in Malawi (IMM)
The Institute of Marketing in Malawi is a professional body representing marketers across Malawi. Through advocacy, training, events, and thought leadership, IMM champions marketing excellence and promotes ethical practices in the profession.

Daniel Ngwira
Tournament Coordinator
IMM Communications & Public Relations Director
Mobile: ‪+265 (0) 888 768 385‬
Email: danielngwira0@gmail.com

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Atupele has consistently demonstrated a passion for marketing excellence, engaging in thought-provoking discussions and sharing valuable insights within the IMM community. Her dedication to professional growth and industry knowledge has not gone unnoticed!

As part of this recognition, Atupele will enjoy an exclusive night’s stay at the luxurious Amaryllis Hotel in Blantyre and receive IMM-branded merchandise.

Keep an eye out for our next “Active Member of the Month” announcement. Could you be next?

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This partnership aligns with the nation’s development blueprint Malawi 2063 under enabler number five; human capital development. This framework call for investment in Science, Technology and Development and Education and Skills Development respectively as key enablers for development.. Both IMM and ICTAM  believe that this collaboration will enhance this development pillar by developing local capacities and exceptional talent that can compete at a global level for Malawi’s benefit.

“We believe this partnership will create valuable opportunities for our members to exchange and acquire crucial Information Technology and Marketing skills. In the age we live in ,technology and marketing are interwoven and collaboration is the only way to achieve great success.Highly trained marketing professionals will be pivotal in supporting both government and private sector efforts to achieve digitisation and advance the national development agenda.” said George Damson, President of IMM.

“All practicing and student marketers are encouraged to register their official affiliation with IMM to take full advantage of the benefits offered through the IMM-ICTAM partnership over the next three years.”

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Every year, we come together to collect clothes, blankets and shoes to donate to the less privileged. IMM invites its members and the wider community to participate in this noble cause as such endeavors offer a ray of hope and solidarity to those in need.

On 5th July 2022, IMM made the donation under this initiative to the Chisombezi Deaf & Blind Center in Chiradzulu. Last year, the donations were made to Bangwe HIV/AIDS Self Help Initiative (BAHASI) – a local orphanage that provides accommodation, meals and education to 189 children.

Join us in spreading warmth and kindness this year and help make a difference in your community. Visit the IMM Office in Blantyre to make your donation today.

Contact numbers: 0991008388 (Blantyre), 0996850550 (Lilongwe).

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So why should you attend?

• Stay ahead of the curve: In today’s dynamic business landscape, staying ahead of the curve is essential for marketers. This networking event is specifically designed to equip marketers with the latest insights needed to thrive in the ever-evolving world of marketing.
• Expand your network: Forge meaningful connections with fellow marketers and potential collaborators.
• Enjoy a night of luxury and relaxation: Indulge in gourmet cuisine, free cocktails and live entertainment at the luxurious Amaryllis Hotel.

Reserve your spot by contacting us on email: imm@imm.mw/info@imm.mw or call us on +265991008388

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All IMM Members were eligible for this award as long as they made insightful comments, initiated discussions and shared valuable resources with other marketers.

For the month of March, the prestigious title of “Active Member of the Month” was awarded to Isaac Bukhu, a seasoned marketing professional known for his insightful comments and constant engagement with other marketers. In a poll conducted by IMM, members of the Institute voted Isaac as the most active member for the month of March.

Isaac walked away with 1 free night at the luxurious Amaryllis Hotel in Blantyre, along with some IMM Branded Merchandise.

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“This edition sets its gaze firmly on the future, exploring the evolving contours of the marketing industry in Malawi”, remarked this edition’s Editor-in-Chief, Tanyaradzwa Zoe Chireshe.

“Our team has diligently curated insightful articles, interviews and features that unravel the tapestry of the future of marketing in Malawi”, she continues to say.

Grab your copy today and stay updated with the latest trends, innovations and strategies that are continuing to shape the world of Marketing.

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The webinar will be facilitated by Bongani Chinkanda, who will make a presentation on how marketers can craft compelling narratives to drive integrated brand experiences.

Get to Know Bongani:

Born and raised in Malawi, Bongani Chinkanda was schooled in Harare, Zimbabwe before completing a degree at Rhodes University in Grahamstown.

Bongani is a strong believer in solving client business problems, specializing in the youth and mass markets, and is passionate about bringing big ideas to the people. He has a passion for developing entrepreneurs and leaders in the Creative Economy.

Bongani worked in trade and shopper marketing for companies including: Unilever, BP, Kraft Foods and Kimberly Clark from 2003 until 2008 before embarking on a career in advertising. He founded Dzuwa Media in 2008 to serve as a promotional goods supplier to the Malawian and Zimbabwean markets, growing into a brand activations agency with a mass market focus that included work in Namibia, Botswana and South Africa in 2010. Their blue chip clients included SAB, Colgate and Hollard.

In 2016, they merged with Stretch Marketing, now Elevator, to further extend their middle and mass market offering. In joining HDI Youth Marketeers in November 2017, Bongani’s dream of “African Brand Stories” was reignited through the growth of HDI’s collective. This passion has led to HDI expanding its presence in 2 more markets (Zimbabwe & Ghana) adding to Nigeria, Kenya, Ethiopia and Uganda. In May 2020, inspired by his entrepreneurial hunger, he transitioned from being CEO of HDI to Founder of Diaries of a Salesman & Managing Director of Bravado, A Brave Group Company.

Stay updated with all IMM information by following us on Social Media:

Facebook: www.facebook.com/instituteofmarketinginmalawi/

LinkedIn: www.linkedin.com/company/institute-of-marketing-in-malawi

Intagram: www.instagram.com/immalawi/

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The meeting saw IMM and TEVETA partnering to develop a local marketing curriculum. The development of a local marketing curriculum bodes well with the upcoming Marketing Bill that IMM has submitted to government. Members will be kept abreast of the progress of this partnership with TEVETA.

Our objective:

To initiate the development of a locally tailored Marketing curriculum. This endeavor aligns perfectly with our ongoing efforts to advocate for the Marketing Bill in Parliament. Crafting a curriculum that reflects the unique needs and challenges of Malawian marketers is pivotal for our profession’s growth and sustainability.

Why is this initiative so crucial:

1️⃣ Empowering Malawian Marketers: A localized curriculum ensures that our marketers are equipped with the skills and knowledge necessary to thrive in our specific market landscape. By addressing our country’s unique marketing dynamics, we empower professionals to navigate challenges effectively and seize opportunities with confidence.

2️⃣ Fostering Economic Growth: A well-trained marketing workforce is indispensable for driving economic prosperity. By nurturing local talent through tailored education, we strengthen businesses, attract investments, and ultimately contribute to the nation’s overall development.

3️⃣ Elevating the Marketing Profession: Establishing a local curriculum underscores the professionalism and credibility of our field. It demonstrates our commitment to excellence and ensures that our marketers are globally competitive while also ensuring that learning institutions adhere to prescribed teaching standards.

For more updates, follow us on Social Media:

LinkedIn: www.linkedin.com/company/institute-of-marketing-in-malawi

Facebook: www.facebook.com/instituteofmarketinginmalawi/

Instagram: www.instagram.com/immalawi/

Twitter: twitter.com/IMM265

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As advocates of the marketing profession, we firmly believe in nurturing and empowering the next generation of marketers. Our engagement session, which was led by IMM Vice President George Damson and Membership Director Dr. Cecilia Mussa, was full of insightful discussions on industry trends and practical advice on navigating the marketing landscape.

We are immensely grateful to MUBAS for warmly welcoming us and facilitating this enriching exchange of ideas. Collaborations like these are instrumental in shaping the future of marketing excellence in Malawi.

Stay tuned for more updates on our initiatives and partnerships as we work together to shape the future of marketing in Malawi!

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